The

Sterling Scoundrel

Copywriters

Real Writing, for Real People

Substance is our Business… Communication is our Craft

Headquartered in Vienna, Austria, The Sterling Scoundrel, Copywriters serves businesses, entrepreneurs, and creative clients. Our accomplished wordsmith maestros specialise in conceptualising and writing singular, bespoke copy and in providing creative, strategic, and aesthetic direction on behalf of businesses, entrepreneurs, and creatives across numerous industries and sectors. Resourceful and imaginative, we accompany our clients from planting the seeds of their ideas through to the fruition of their visions, bolstering the resultant success of products and services.

Whether you’re an established company or SME, a whiz IT or SaaS developer, an entrepreneur looking to revolutionise society’s norms, or a creative artist with a vision whose name yearns to be spoken, The Sterling Scoundrel is your court jester raring to whisper wordly (and worldly) wisdom in your sovereign ear. Be the order of your business large or small, we’ll conceptualise your communications alongside you, assisting you in expressing your distinctive vision, helping to develop your original concepts, and articulating your nuanced message in any format you require. We’ll also provide objective consultation every step of the way to manage your exposition, harness your style, and optimise your presentation.

Our scribes, script strategists, and shutterbugs bring decades of real-world experience and professionalism to every assignment and can meet any written, SEO, and visual or photographic content demand, tailoring our support to bespoke needs, commercial demands, and the inspiration of individual endeavours.

We do not employ AI bots for copy other than occasionally for research suggestion prompts, unless specifically requested that we deploy them more extensively. All final content is 100% human-created, human-laboured, and human-curated.

And, well - human.

Ergo, no techno-plagiarism. The mindless explosion of AI-generated “copy” is the product of (and contributes catastrophically to) the outright theft of millions of other people’s hard labour, intellectual property, and copyright. An over-reliance on AI-generated writing is easy to spot and immediately indicates creative destitution, plain idleness, and severe ethical blindspots, by extension suggesting further shortcomings and deficiencies of prospective businesses.

We do not wish to be associated with such red flags, and neither should you. If you’re wondering how your professional copy reads to clients and prospective investors, AI will not be able to tell you. But a qualified human being will.

We continue to believe in Team Human. And if you prioritise your professional reputation and personal integrity, so should you.   

Contact Us

www.sterlingscoundrel.com
(0043)6765575021

A Joker for every fix

Areas of Practice

Commercial Copy

Copy needs in the world of commerce can turn on a dime, given the ceaseless acceleration of the information ecosystem and ever-accumulating pressures to remain competitive in a sea of conflicting information. Just as businesses need to be flexible and ready to accommodate changing demands, they also need to be able to communicate their evolution clearly, concisely, and not least: consistently, yet originally.   


Creative Copy

Creativity has unlimited facets, from the conception of an idea and its expression through to its final material form. Whether you’re an entrepreneur yearning to communicate your vision, a writer aspiring to publication, a graphic designer keen for more eyeballs, a musician seeking a wider audience, or an artist requiring matching words, we’ll summon those words for you so you can focus on your own creativity.


Craftsmanship

Plenty of occasions in life can leave you at a loss for words. Who hasn’t dreaded giving a speech for fear of being at a loss as to what to say, or how to say or present it; or who hasn’t laboured on a text for hours, days, or weeks, without feeling like they’ve gotten much closer to expressing exactly what they have in mind? Our range of services enable you to address any target audience with the exact objective you have in mind and, most importantly, in your own authentic voice.


“Truth betides those in celebration of their intelligence as artificial”

– G. W. Leaper

Get in touch

We crave a challenge. Whatever your copy needs, whether commercial, creative, or simply content a cut above, whatever the substance of your vision or the aesthetic in your eye, The Sterling Scoundrel delivers. Contact the Scoundrel for a free consultation.  

“Easy reading is damn hard writing.” - Hawthorne

“The negative is the equivalent of the composer’s score, and the print - the performance.” - Adams

“The purpose of a writer is to keep civilisation from destroying itself.” - Camus

© Glenn W. Leaper

sterling

/ˈstəːlɪŋ/

 adjective

  1. (of a person or their work or qualities) excellent or valuable.

"this copywriter does sterling work for clients and businesses"

 scoundrel

/ˈskaʊndr(ə)l/

 noun

  1. a headstrong person who doesn’t acquiesce to mindless social conformity, and who summons creative ingenuity to get out of a challenging fix; a charming rogue.*

"You like me because I’m a scoundrel. There aren’t enough scoundrels in your life."Han Solo

 *All too often, scoundrels are unfairly maligned and given a bad name. For what, pray tell, are words if not mere signifiers of the already signified?

The Sterling Scoundrel

/ðə,ði,ðiːˈstəːlɪŋ ˈskaʊndr(ə)l/

determiner

  1. A mötley crew of charming rogues who solve creative challenges and produce exceptional original copy and standalone visuals for businesses and creative clients.